Macro Based Diet

Our review

Macro Based Diet is aimed squarely at people chasing performance goals, particularly muscle gain, who want prepared meals built around their own macro targets. The pitch is macro-tailored food you can shape to your protein, calorie and goal requirements, which makes it a logical fit for gym-goers and anyone serious about hitting numbers rather than just eating well. The published figures back this up: meals deliver around 520kcal with a hefty 42g of protein, a strong ratio for building or maintaining muscle and a useful, transparent starting point for tracking. There's no subscription, so you can order to suit your training block rather than committing to a recurring plan, and delivery is free, which softens the cost a little. That cost is the main caveat, though, at £6.50 per meal this sits at the premium end of the prepared-meal market, so it's an investment best justified by the convenience and the protein content rather than pure economy. The other limitation is dietary range: meals are high-protein and gluten-free, but there are no vegan or vegetarian options listed, so plant-based eaters will need to look elsewhere. For omnivorous lifters and goal-focused eaters who value published macros and flexibility over rock-bottom pricing, it's a credible choice that does what it says. Just go in clear-eyed about the per-meal spend.